An exclusive interview in an L.A. Times movie blog reveals that the producers of 2011′s most controversial independent film, Atlas Shrugged: Part 1, have secured distribution through 20th Century Fox for DVD, Blu-Ray, digital download, and video on demand releases. The Times article also announces September 2011 as a firm date for commencement of production on Atlas Shrugged: Part 2, with the film to premiere in time for the expected controversy around the presidential elections about a year later.
“John has a much clearer perspective,” said producer Harmon Kaslow. “He’s always wanted to have a studio level support for the film and I think feels that his effort in producing Part 1 has been validated by having the largest home video distributor in America aboard.
“We got incredible grass roots and community level support for the movie, but what we didn’t have was the polished marketing edge that the studios have perfected. Now we get to use their marketing, their fulfillment capacity. We think that makes more sense for us than mortgaging those rights off for a number.”
More information, with comments section, is available at: http://latimesblogs.latimes.com/movies/2011/07/atlas-shrugged-part-i-coming-to-dvd-and-blu-ray-in-the-fall.html
